Demi Moore describes fighting against AI as lost battle

Demi Moore urged the film industry to find ways to work ‌with and protect itself from artificial intelligence, instead of fighting a losing battle against it, ahead of the Cannes Film Festival’s opening ceremony on Tuesday, Reuters writes.

“AI is here. And so to fight it is to, in a ​sense, to fight something that is a battle that we will lose. So to ​find ways in which we can work with it is a more valuable ⁠path to take,” Moore said.

“Are we doing enough to protect ourselves? I don’t know. And so my inclination ​would be to say probably not.”

The festival does not allow generative AI in competition, but ​the conversation about the technology’s role in filmmaking has been a dominant theme at the festival that positions ‌itself ⁠as a gatekeeper of what qualifies as cinema.